ILLIT's Minju and TWS' Dohoon dominate! Rookie K-pop idols shine bright in June brand rankings
Only idols who made their debut in 2024 or later were included, putting the spotlight firmly on fresh faces already generating major excitement. Let's take a look at the top five rookies — and the other rising stars who made it into this month's Top 30 list.
Newcomers are making their mark in the K-pop world! The Korean Business Research Institute has announced June's brand reputation rankings for individual rookie idols — showcasing rising stars who've already begun to capture the public's attention.
Based on data collected from May 6 to June 6, the rankings highlight key indicators such as media coverage, fan engagement, and overall online buzz. Only idols who made their debut in 2024 or later were included, putting the spotlight firmly on fresh faces already generating major excitement.
Let's take a look at the top five rookies — and the other rising stars who made it into this month's Top 30 list.
TWS' Dohoon
Leading the pack, Dohoon secured the No. 1 spot with a brand reputation index of 224,951. His positivity rating of 85.20% reflects his growing charm and impact in the rookie scene.
ILLIT's Minju
Minju followed closely behind, landing in second place with a brand index of 216,617 — a strong showing that highlights her rapidly rising popularity.
KiiiKiii's Jiyu
[📸]
— KiiiKiii (@We_KiiiKiii) May 2, 2025
Spring➿🍀#KiiiKiii #키키#JIYU #지유#IDoMe #UNCUT_GEM#KiiiKiii_IDoMe #KiiiKiii_UNCUTGEM pic.twitter.com/rNdWkcosKn
Coming in third, Jiyu impressed with a brand index of 208,741, further solidifying her presence among the year's most promising newcomers.
ILLIT's Wonhee
🐞🌿#WONHEE #원희 #ILLIT #아일릿 pic.twitter.com/QRICfLOwDy
— ILLIT (@ILLIT_twt) May 4, 2025
Wonhee claimed the fourth spot with a brand reputation index of 198,542, continuing to impress fans and industry watchers alike with her growing charm and stage presence.
MEOVV's Anna
Rounding out the top five was Anna, who earned a brand index of 193,830, signaling her growing fanbase and industry buzz.
With standout visuals, fresh energy, and growing fan support, these rookies are already making their mark and shaping the future of K-pop. Check out this month's Top 30 rookie K-pop idols.
6. TWS' Shinyu
7. izna's Yoon Jiyoon
8. KiiiKiii’s Haeum
9. KATSEYE's Yoonchae
10. Hearts2Hearts’ Jiwoo
11. ILLIT's Moka
12. Hearts2Hearts’ Ian
13. KATSEYE's Daniela
14. KiiiKiii's Leesol
15. KiiiKiii's Sui
16. ILLIT's Yunah
17. KATSEYE's Lara
18. MEOVV's Ella
19. ILLIT's Iroha
20. KATSEYE's Manon
21. KATSEYE's Megan
22. KATSEYE's Sophia
23. BABYMONSTER's Ahyeon
24. TWS' Hanjin
25. izna's Bang Jeemin
26. TWS' Jihoon
27. TWS' Youngjae
28. izna's Mai
29. ifeye's Kasia
30. TWS' Kyungmin
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Karen Noronha is a versatile journalist with a passion for sports and K-pop. With over 7 years of experience at publications like IBTimes UK, DNA, and OTTPlay/DesiMartini, she seamlessly transitions between covering global athletic events and the dynamic world of K-pop.
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